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2023 Ford Bronco Wildtrak For Sale: The Off-Road King with Urban Elegance

If you're searching for a 2023 Ford Bronco Wildtrak for sale then you've probably heard all the buzz about this rugged yet stylish beast. With its powerful engine off-road capabilities and bold design this variant of the Ford Bronco lineup has enthusiasts and adventurers talking. This article will take you through everything you need to know about the Wildtrak from its capabilities to what to look out for when considering a purchase. Whether you're an outdoor enthusiast or an urban commuter the Bronco Wildtrak might just be the SUV for you.

Why the Ford Bronco Wildtrak Stands Out

The 2023 Ford Bronco Wildtrak is designed to dominate both the dirt trail and city streets. It's one of those rare vehicles that balances power versatility and modern features. While there are many trims to choose from within the Bronco lineup the Wildtrak is especially unique for a few reasons:

Distinctive Design

Ford aimed to make the Wildtrak stand out from the pack with a unique look that speaks to its capabilities. You get larger wheels fender flares and that cool Bronco badge that shows everyone you mean business. It's like the SUV version of a cowboy—rugged with a stylish swagger.

Key Styling Features

  • Sasquatch Package: This is standard on the Wildtrak and includes 35-inch tires 17-inch beadlock-capable wheels and high-clearance suspension with Bilstein shocks. This setup is perfect for hitting the trails right out of the dealership.
  • Hood Graphics: The hood comes with Wildtrak decals giving the SUV a unique aggressive look.
  • Convertible Top Options: You have the choice between a soft or hard top allowing you to go from enclosed to open-air driving in minutes.

Impressive Performance

Under the hood you'll find a 2.7-liter EcoBoost V6 engine that puts out 310 horsepower and 400 lb-ft of torque. It's not only powerful but also versatile enough for off-roading adventures and daily commutes.

  • 7-speed Manual or 10-speed Automatic: Depending on your preference you can go old-school with a stick shift or opt for the smoother automatic transmission.
  • Four-Wheel Drive (4WD) System: The 4WD system ensures you can tackle any terrain. It includes a terrain management system called G.O.A.T. (Goes Over Any Type of Terrain) which allows you to switch between different drive modes for sand mud snow or rocks.

Off-Road Capabilities That Shine

The Bronco Wildtrak isn't just about looks and engine power—it's also packed with off-road features that make it a true contender for outdoor enthusiasts. The Sasquatch Package mentioned earlier takes this SUV to the next level for adventure-seekers.

  • Advanced 4x4 with On-Demand Engagement: This enables you to automatically switch between 2WD and 4WD modes when conditions change.
  • Front and Rear Locking Differentials: A feature that improves traction in uneven terrains ensuring that all wheels are gripping and propelling the Bronco forward.
  • High Ground Clearance: At 11.5 inches it's designed to avoid obstacles and handle rocky or uneven trails.

What to Know Before You Buy a 2023 Ford Bronco Wildtrak

Now that we've covered why the Wildtrak is such an exciting option for drivers let's dive into what you need to consider before buying.

Price and Trim Levels

The Wildtrak trim is one of the higher-tier versions of the Bronco starting around $51,325. With add-ons and optional packages that price can quickly rise so it's important to know which features you prioritize before heading to the dealership.

Key Trim Options

  1. Standard Features: Includes the Sasquatch Package G.O.A.T. modes Apple CarPlay/Android Auto and heated seats.
  2. Lux Package: Adds a 12-inch touchscreen navigation system Bang & Olufsen premium audio adaptive cruise control and wireless charging.
  3. Mid Package: Offers an upgraded driver-assist system rear parking sensors and dual-zone climate control.

Interior and Comfort

While the Wildtrak is designed for rugged outdoor use Ford didn’t sacrifice comfort. Inside you'll find high-quality materials a user-friendly infotainment system and plenty of room for passengers and cargo.

  • Marine-Grade Vinyl Seats: These are easy to clean and durable.
  • Weather-Resistant Floor Mats: Designed for those who like to get dirty without worrying about damaging their vehicle.
  • Ample Cargo Space: With the seats folded down you have room to fit camping gear outdoor equipment or a lot of groceries for a family outing.

Fuel Economy

Though it packs a punch the 2023 Ford Bronco Wildtrak isn’t exactly known for its fuel efficiency. With an estimated 17-20 mpg depending on city and highway driving you’ll feel the weight of this SUV’s power at the pump. If you’re looking for a more fuel-efficient option consider a smaller engine or a different trim.

Ride and Handling

While it's great off-road some drivers report that the Wildtrak’s on-road performance can be a bit rough compared to other SUVs in its class. The larger tires and off-road suspension which are great for trails may feel stiff or bouncy on paved streets. If you plan to use this vehicle mainly in the city make sure to take a test drive and ensure you're comfortable with how it handles day-to-day driving.

Pros and Cons of the 2023 Ford Bronco Wildtrak

Pros:

  1. Excellent Off-Road Capabilities: With features like the Sasquatch Package and G.O.A.T. modes you're ready for any adventure.
  2. Powerful Engine: The EcoBoost V6 provides plenty of horsepower and torque.
  3. Rugged Design with Modern Touches: A unique look that turns heads on the road.
  4. Customizability: From tops to wheels you can configure the Wildtrak to your style.

Cons:

  1. Fuel Economy: With a V6 engine the Wildtrak is thirsty and may not be the most economical for daily commutes.
  2. Ride Comfort on Pavement: The off-road suspension might feel rough for some drivers during everyday use.
  3. Price Can Add Up: Starting above $51k and with optional packages it can easily climb into luxury SUV territory.

How Does the Bronco Wildtrak Compare to the Competition?

When considering the 2023 Ford Bronco Wildtrak for sale it's wise to compare it to other popular off-road vehicles in the market. The closest competitors include the Jeep Wrangler Rubicon Toyota 4Runner TRD Pro and Land Rover Defender. Each has its own strengths and potential drawbacks compared to the Bronco Wildtrak.

Jeep Wrangler Rubicon

The Wrangler Rubicon is often considered the Bronco's most direct rival. It offers similar off-road capabilities and a variety of trims and customization options.

  • Pros: Iconic design; removable doors and top; excellent off-road performance.
  • Cons: Less refined interior; rough on-road ride; slightly lower fuel economy than the Wildtrak.

Toyota 4Runner TRD Pro

The 4Runner TRD Pro has built a reputation for being reliable and capable off-road. It's a great choice if you value durability and don't mind a dated design.

  • Pros: Bulletproof reliability; strong resale value; comfortable interior for long drives.
  • Cons: Dated technology; less customizable than the Bronco; bulkier ride.

Land Rover Defender

The Defender stands out as a more luxury-focused off-roader with great on-road comfort and performance.

  • Pros: Premium interior; smooth ride; highly capable off-road.
  • Cons: Higher price tag; more of a luxury SUV than a rugged off-roader; costly to maintain.

Maintenance and Reliability

When buying a 2023 Ford Bronco Wildtrak reliability and maintenance costs are key factors to consider. Generally speaking Ford vehicles are known for their durability but keep in mind that the Bronco is a newer model that re-entered the market in 2021. Therefore long-term reliability data is still coming in.

Pro-Tip: Regular maintenance is crucial for a vehicle designed for rugged use. Plan on regular checkups oil changes and tire rotations especially if you’re taking it off-road.

Real Owners’ Opinions

To give you a better sense of what it's like to own a 2023 Bronco Wildtrak let's hear from some real owners.

Alex Collantes an outdoor enthusiast from Colorado shares:

"I've taken my Wildtrak up some of the roughest trails and it performs like a dream. The G.O.A.T. modes really make a difference and the interior comfort is great for long drives. However I do wish it had better fuel efficiency. The power is great but I find myself stopping for gas more often than I'd like."

Where to Find a 2023 Ford Bronco Wildtrak for Sale

Dealerships and Online Marketplaces

If you're set on buying a Wildtrak check local Ford dealerships and online platforms like Autotrader Cars.com and Ford’s own website. Be prepared to search around as demand for this model is high and inventory can be limited.

Certified Pre-Owned (CPO) Options

If a new Wildtrak is out of your budget consider a Certified Pre-Owned (CPO) model. These come with warranties and have passed rigorous inspections making them a reliable option.

Final Thoughts on the 2023 Ford Bronco Wildtrak

The 2023 Ford Bronco Wildtrak is a rugged powerful and stylish SUV that's perfect for those who love to explore but also want to make a statement on the road. While it may not be the most fuel-efficient option or the smoothest ride for city use its off-road prowess customizable features and overall performance make it a standout choice for adventure-seekers.

So if you're on the hunt for a 2023 Ford Bronco Wildtrak for sale rest assured you're looking at one of the most exciting SUVs on the market today.


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This article aims to be comprehensive and helpful to any potential buyers providing a real-world perspective on the 2023 Ford Bronco Wildtrak. If you have any specific questions about the model feel free to leave a comment below!